Remember when Triumph updated their logo in 2013? I wasn’t a huge fan of the minor change, but I understand why it happened. For those of you that geek out on logos and brand identity, here’s a couple of links for you to enjoy.
First, The Bullitt summarized a Soren Winslow article and highlighted the logos over the years.
Second, Brand New covered the newest redesign in some detail:
photos from http://www.underconsideration.com/brandnew/archives/new_logo_for_triumph_motorcycles_by_wolff_olins.php
Enjoy!